Sunday, May 01, 2005

Neiman Marcus

We're writing our MBA capstone paper on Neiman Marcus, a.k.a Needless Markup. Hey, here's a bit of trivia for ya. Guess how much NM's average customer rakes in per annum? $100k? guess again.
$600K !!!!

We verified this with a field trip. As soon as we entered the rarefied air of the Stanford Mall Neiman Marcus foyer, we tripped the W2 sensors and were immediately accosted by immaculately tailored bouncers. "Pardon me sir, but I believe the Old Navy is down the street."

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